About Us - LetsDressUp!

The LetsDressUp Story

The LetsDressUp Story

Read about our journey to help you #BeMoreOfYou.

Drishti has always been someone who loves dressing up. But readymade garments didn’t make her feel as good as wearing custom-made, tailored outfits. So she would spend weeks and months of planning, and make many trips to the boutique to get a tailored outfit that looks good on her. Wondering if everyone undergoes so many hassles to get an outfit, she asked her friends about their boutique experiences. Not surprisingly, it was the same painful experience for every woman out there. This is why so many women would get readymade garments, instead of custom-made outfits that reflect their personality.

… followed by spending months with the tailors

Drishti knew that there’s got to be a solution to this. She wanted to empower all women to dress up in outfits that they like and feel good in. Discussing this with Aditya, she decided to spend time at tailors’ boutiques to observe how to make this process easier. What she observed was that tailors, especially master tailors, spend most of their time managing customers, taking their measurements, noting their design preferences, taking care of the fabrics, etc. They get little or no time for stitching- which is their core skill. And often, customers would ask them for design suggestions which they couldn’t help much with.

Taking the First Step

Drishti knew that there’s got to be a solution to this. She wanted to empower all women to dress up in outfits that they like and feel good in. Discussing this with Aditya, she decided to spend a day at a tailor’s boutique to observe how to make this process easier. What she observed was that tailors, especially master tailors, spend most of their time managing customers, taking their measurements, noting their design preferences, taking care of the fabrics, etc. They get little or no time for stitching- which is their core skill. And often, customers would ask them for design suggestions which they couldn’t help much with.

… leading us to the Eureka moment 😀

How would it be if tailors only have to stitch the outfits, with clear instructions on design and fabric? That’s the question Aditya and Drishti set out to answer. They decided to build a platform where women could get tailored outfits stitched from the comfort of their homes. They could get the fabric picked up from their doorsteps, discuss designs with design experts on a video call, give measurements online, and get the outfit delivered to them within 10 days. And all that the tailors could focus on was stitching the outfits within the time frame. It was a win-win situation- the women could get their outfits stitched easily, the tailors could earn well by focusing on their core skills.

The Potential Solution

How would it be if tailors only have to stitch the outfits, with clear instructions on design and fabric? That’s the question Aditya and Drishti set out to answer. They decided to build a platform where women could get tailored outfits stitched from the comfort of their homes. They could get the fabric picked up from their doorsteps, discuss designs with design experts on a video call, give measurements online, and get the outfit delivered to them within 10 days. And all that the tailors could focus on was stitching the outfits within the time frame. It was a win-win situation- the women could get their outfits stitched easily, the tailors could earn well by focusing on their core skills.

Because it shouldn’t be hard to #BeMoreOfYou

They were all set to start in early 2019, and since then LetsDressUp has grown with every outfit they’ve made. Over the course of one year, LetsDressUp has evolved as a community of women who dress up in outfits that they like and feel good in, outfits that make them feel confident and help them be more of themselves. With the assistance of design experts at LetsDressUp, these women have been able to wear designs that reflect their personality. The measurement experts have empowered them to take their own measurements and wear perfect-fit outfits. And the tailors of LetsDressUp have not only grown financially, but also learn important designing and management skills.

Making a Difference

They were all set to start in early 2019, and since then LetsDressUp has grown with every outfit they’ve made. Over the course of one year, LetsDressUp has evolved as a community of women who dress up in outfits that they like and feel good in, outfits that make them feel confident and help them be more of themselves. With the assistance of design experts at LetsDressUp, these women have been able to wear designs that reflect their personality. The measurement experts have empowered them to take their own measurements and wear perfect-fit outfits. And the tailors of LetsDressUp have not only grown financially, but also learn important designing and management skills.

5000

Personalized Designs Shared

1000

Custom-made Outfits Stitched

500

Happy Clients Served

100

Tailor Families Impacted

Drishti & Aditya

The Couple Behind LetsDressUp

The Couple Behind LetsDressUp

‘For us, LetsDressUp is our baby. Like growing up a baby, growing this business has been tough sometimes, but it’s a beautiful journey throughout. There have been many challenges, but our confidence grew with every milestone we achieved. From getting the first order for a blouse in February 2019, to have built a community of 1000+ women who believe in us- we’ve come a long way. Even today, every new outfit we stitch teaches us something new. It warms our hearts to know that we’re not only helping women wear clothes they feel good in, but we’re also creating better lives for the tailors who’ve been stitching these outfits. There’s a long way to go, many more outfits to create, and a lot of lives to impact.’

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